Adam Smith Blog

Highlights

What We Get Wrong About Technology

Highlights
Blade Runner (1982) is a magnificent film, but there’s something odd about it. The heroine, Rachael, seems to be a beautiful young woman. In reality, she’s a piece of technology — an organic robot designed by the Tyrell Corporation. She has a lifelike mind, imbued with memories extracted from a human being.  So sophisticated is Rachael […]

The Problem With Facts

Highlights
  1. Just before Christmas 1953, the bosses of America’s leading tobacco companies met John Hill, the founder and chief executive of one of America’s leading public relations firms, Hill & Knowlton. Despite the impressive surroundings — the Plaza Hotel, overlooking Central Park in New York — the mood was one of crisis. Scientists were […]

What makes the perfect office?

Highlights
In 1923, the father of modern architecture, Le Corbusier, was commissioned by a French industrialist to design some homes for workers in his factory near Bordeaux. Le Corbusier duly delivered brightly-hued concrete blocks of pure modernism. The humble factory workers did not take to Le Corbusier’s visionary geometry. They added rustic shutters, pitched roofs, and […]